Audience

Discovery beyond
the follower count.

KURIO reaches young Chinese-speaking audiences through ideas, people and cultural stories designed to travel.

Young adults browsing and talking inside a bright Hong Kong cultural space
AUDIENCE SNAPSHOT

Recent 30-day organic performance · @heykurio

Reach
1.2M
Non-followers
92.7%
Aged 25–44
75.2%

01 / AUDIENCE PROFILE

Culture-led.
Working-age.

Young Chinese-speaking audiences discovering people, ideas and brands across markets.

CORE AUDIENCE

Working-age and culture-led.

The strongest age groups are 25–34 and 35–44 — audiences actively discovering people, ideas and brands.

DETAILED BREAKDOWN

Platform, age and market detail.

Full audience breakdown, current platform figures and campaign benchmarks are available in the Media Kit.

Request full profile
CORE MARKETSHK · TW

With stories travelling across Southeast Asia and Chinese-speaking communities beyond.

02 / DISTRIBUTION

Social discovery.
Website depth.

The story can travel in the feed, live on the KURIO website and remain searchable after launch.

DISCOVERY

Reach beyond followers.

Clear editorial hooks give each story a reason to be shared and discovered.

DEPTH

More room for context.

Website features build a richer, longer-lasting record than a social post alone.

ACROSS MARKETS

Built for Chinese-speaking audiences.

Stories can be shaped for Hong Kong, Taiwan and wider regional discovery.

FULL MEDIA KIT

Want the full audience
profile?

Get the full audience breakdown, current platform figures and campaign benchmarks together with KURIO formats, partnership options and rates.

Request Media Kit