:root {
  --ink: #111017;
  --surface-dark: #111017;
  --plum: var(--surface-dark);
  --plum-deep: var(--surface-dark);
  --purple: #8252e9;
  --lime: #a8e10c;
  --stone: #f4f4f1;
  --paper: #ffffff;
  --muted: #68646c;
  --line: rgba(17, 16, 23, .18);
  --max: 1440px;
  --pad: clamp(24px, 4vw, 72px);
  --radius-sm: 4px;
  --radius: 8px;
  --radius-lg: 12px;
  --radius-pill: 6px;
  --inner-hero-title: clamp(50px, 4.8vw, 80px);
  --section-title: clamp(42px, 4.1vw, 68px);
  --case-hero-title: clamp(44px, 4.2vw, 68px);
  --section-space: clamp(96px, 8vw, 120px);
}

/* Case studies — simple editorial article layout */

.case-article {
  padding: 160px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad))) 110px;
  color: var(--ink);
  background: var(--paper);
}

.case-article-header {
  width: min(980px, 100%);
  margin: 0 auto 62px;
}

.case-article-header h1 {
  max-width: 980px;
  margin: 28px 0 0;
  font-size: clamp(44px, 4.8vw, 72px);
  line-height: .98;
}

.case-article-header h1 em {
  color: var(--purple);
}

.case-article-dek {
  max-width: 760px;
  margin: 34px 0 0;
  color: var(--muted);
  font-size: 17px;
  line-height: 1.65;
}

.case-article-cover {
  width: min(980px, 100%);
  margin: 0 auto;
}

.case-article-cover img {
  width: 100%;
  display: block;
  border-radius: var(--radius);
}

.case-article-cover-pair {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}

.case-article-cover-pair img {
  aspect-ratio: 4 / 5;
  object-fit: cover;
}

.case-article-cover-poster {
  max-width: 680px;
}

.case-article-meta {
  width: min(820px, 100%);
  margin: 70px auto 0;
  padding: 24px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 28px;
}

.case-article-meta div {
  min-width: 0;
}

.case-article-meta dt {
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .14em;
  text-transform: uppercase;
}

.case-article-meta div:last-child dt {
  width: max-content;
  padding: 4px 6px;
  color: var(--ink);
  background: var(--lime);
  border-radius: 3px;
}

.case-article-meta dd {
  margin: 9px 0 0;
  font-size: 14px;
  font-weight: 700;
  line-height: 1.35;
}

.case-article-body {
  width: min(720px, 100%);
  margin: 70px auto 0;
}

.case-article-body > p {
  margin: 0;
  padding: 0 0 66px;
  border-bottom: 1px solid var(--line);
  color: #454149;
  font-size: 17px;
  line-height: 1.75;
}

.case-article-actions {
  width: min(720px, 100%);
  margin: 38px auto 0;
  display: flex;
  justify-content: space-between;
  gap: 30px;
  font-size: 13px;
  font-weight: 800;
}

.case-article-actions a {
  padding-bottom: 5px;
  border-bottom: 1px solid currentColor;
  transition: color .2s ease;
}

.case-article-actions a:hover {
  color: var(--purple);
}

.case-article-actions a:last-child {
  color: var(--purple);
}

@media (max-width: 680px) {
  .case-article {
    padding: 120px var(--pad) 80px;
  }

  .case-article-header {
    margin-bottom: 42px;
  }

  .case-article-header h1 {
    font-size: clamp(42px, 12vw, 56px);
  }

  .case-article-dek {
    font-size: 16px;
  }

  .case-article-cover-pair {
    gap: 8px;
  }

  .case-article-meta {
    margin-top: 48px;
    padding: 0;
    grid-template-columns: 1fr;
    gap: 0;
  }

  .case-article-meta div {
    padding: 18px 0;
    border-bottom: 1px solid var(--line);
  }

  .case-article-meta div:last-child {
    border-bottom: 0;
  }

  .case-article-body section {
    padding: 52px 0;
  }

  .case-article-body h2 {
    font-size: 30px;
  }

  .case-article-body section > p:last-child {
    font-size: 16px;
  }

  .case-article-actions {
    flex-direction: column;
    align-items: flex-start;
  }
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--stone);
  font-family: Inter, "Helvetica Neue", Helvetica, Arial, sans-serif;
  -webkit-font-smoothing: antialiased;
}

body.menu-open {
  overflow: hidden;
}

img {
  max-width: 100%;
}

a {
  color: inherit;
  text-decoration: none;
}

button,
input,
textarea,
select {
  font: inherit;
}

.site-header {
  position: fixed;
  z-index: 100;
  top: 0;
  left: 0;
  width: 100%;
  min-height: 82px;
  padding: 0 var(--pad);
  display: flex;
  align-items: center;
  justify-content: space-between;
  background: color-mix(in srgb, var(--stone) 92%, transparent);
  border-bottom: 1px solid transparent;
  backdrop-filter: blur(18px);
  transition: border-color .3s ease, background .3s ease;
}

.site-header.scrolled {
  border-bottom-color: var(--line);
  background: color-mix(in srgb, var(--stone) 97%, transparent);
}

.brand-lockup {
  display: flex;
  align-items: center;
  gap: 17px;
  min-width: 220px;
}

.brand-lockup img {
  width: 118px;
  height: auto;
  display: block;
}

.brand-lockup span,
.footer-brand span {
  padding-left: 16px;
  border-left: 1px solid currentColor;
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .2em;
}

.site-nav {
  display: flex;
  align-items: center;
  gap: clamp(22px, 2.4vw, 42px);
  font-size: 13px;
  font-weight: 700;
}

.site-nav > a:not(.nav-cta) {
  position: relative;
}

.site-nav > a:not(.nav-cta)::after {
  content: "";
  position: absolute;
  left: 0;
  bottom: -7px;
  width: 100%;
  height: 2px;
  background: var(--purple);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .25s ease;
}

.site-nav > a:hover::after,
.site-nav > a:focus-visible::after {
  transform: scaleX(1);
}

.nav-cta {
  padding: 13px 18px;
  border-radius: var(--radius-pill);
  color: white;
  background: var(--plum);
  display: inline-flex;
  align-items: center;
  gap: 30px;
  transition: background .25s ease, color .25s ease;
}

.nav-cta:hover {
  color: var(--ink);
  background: var(--lime);
}

.menu-toggle {
  display: none;
  border: 0;
  background: none;
  padding: 12px 0;
  color: var(--ink);
  cursor: pointer;
}

.hero {
  min-height: 760px;
  max-width: var(--max);
  margin: 0 auto;
  padding: 150px var(--pad) 90px;
  display: grid;
  grid-template-columns: .9fr 1.1fr;
  align-items: center;
  gap: clamp(55px, 7vw, 120px);
}

.hero-copy {
  position: relative;
  z-index: 2;
}

.eyebrow,
.section-index,
.case-no,
.format-title > span,
.partnership-meta,
.brief-form label > span {
  margin: 0;
  font-size: 11px;
  line-height: 1.3;
  font-weight: 800;
  letter-spacing: .17em;
  text-transform: uppercase;
}

.eyebrow {
  max-width: 440px;
  padding-bottom: 22px;
  border-bottom: 1px solid var(--line);
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

h1,
h2 {
  margin-bottom: 0;
  font-size: clamp(50px, 5vw, 88px);
  line-height: .94;
  letter-spacing: -.065em;
  font-weight: 750;
}

h1 {
  max-width: 700px;
  margin-top: 40px;
}

.hero h1 {
  margin-top: 36px;
  font-size: var(--inner-hero-title);
}

h1 em,
h2 em {
  color: var(--purple);
  font-family: Georgia, "Times New Roman", serif;
  font-weight: 400;
}

.hero-lede {
  max-width: 590px;
  margin: 36px 0 0;
  color: #403c44;
  font-size: 17px;
  line-height: 1.55;
}

.hero-actions {
  margin-top: 44px;
  display: flex;
  align-items: center;
  gap: 32px;
  flex-wrap: wrap;
}

.button {
  min-height: 58px;
  padding: 0 22px;
  border-radius: var(--radius-pill);
  display: inline-flex;
  align-items: center;
  justify-content: space-between;
  gap: 44px;
  font-size: 14px;
  font-weight: 800;
  transition: transform .2s ease, background .2s ease, color .2s ease;
}

.button:hover {
  transform: translateY(-3px);
}

.button-dark {
  color: white;
  background: var(--ink);
}

.button-dark:hover {
  color: var(--ink);
  background: var(--lime);
}

.button-lime {
  color: var(--ink);
  background: white;
  border: 1px solid rgba(255, 255, 255, .4);
}

.button-lime:hover {
  color: var(--ink);
  background: var(--lime);
  border-color: var(--lime);
}

.text-link {
  padding-bottom: 5px;
  border-bottom: 1px solid currentColor;
  font-size: 14px;
  font-weight: 800;
  transition: color .2s ease;
}

.text-link:hover {
  color: var(--purple);
}

.text-link span {
  margin-left: 12px;
}

.hero-visual {
  position: relative;
  height: 530px;
  isolation: isolate;
}

.hero-visual::before {
  content: "";
  position: absolute;
  z-index: -1;
  inset: 42px 54px 56px 8px;
  background: var(--plum);
  border-radius: var(--radius);
}

.hero-visual::after {
  content: "";
  position: absolute;
  z-index: -2;
  right: 4px;
  bottom: 17px;
  width: 58%;
  height: 54%;
  background: var(--paper);
  border: 1px solid var(--line);
  border-right: 7px solid var(--lime);
  border-bottom: 7px solid var(--lime);
  border-radius: var(--radius);
}

.hero-image {
  position: absolute;
  margin: 0;
  overflow: hidden;
  border-radius: var(--radius);
  background: var(--ink);
  box-shadow: 0 18px 60px rgba(17, 16, 23, .16);
}

.hero-image img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
}

.hero-image figcaption {
  position: absolute;
  left: 0;
  right: 0;
  bottom: 0;
  padding: 45px 18px 18px;
  color: white;
  background: linear-gradient(transparent, rgba(17, 16, 23, .84));
  display: flex;
  justify-content: space-between;
  align-items: end;
  gap: 12px;
}

.hero-image figcaption b {
  font-size: 14px;
}

.hero-image figcaption span {
  max-width: 120px;
  text-align: right;
  font-size: 10px;
  line-height: 1.25;
  letter-spacing: .09em;
  text-transform: uppercase;
}

.hero-image-main {
  z-index: 2;
  left: 0;
  top: 0;
  width: 57%;
  height: 82%;
}

.hero-image-main img {
  object-position: center 28%;
}

.hero-image-top {
  z-index: 3;
  right: 0;
  top: 76px;
  width: 38%;
  height: 43%;
}

.hero-image-bottom {
  z-index: 4;
  right: 40px;
  bottom: 0;
  width: 34%;
  height: 43%;
}

.hero-mark {
  position: absolute;
  z-index: 6;
  left: 39%;
  bottom: 36px;
  padding: 11px 15px;
  color: white;
  background: var(--purple);
  border-radius: var(--radius-sm);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .16em;
  transform: rotate(-90deg);
  transform-origin: bottom left;
}

.audience-snapshot {
  color: white;
  background: var(--plum-deep);
  padding: 24px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
  display: grid;
  grid-template-columns: minmax(220px, .75fr) 2.5fr;
  gap: 30px;
  align-items: center;
}

.snapshot-intro {
  padding-right: 30px;
  border-right: 1px solid rgba(255, 255, 255, .2);
}

.snapshot-intro > span {
  color: var(--lime);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .18em;
}

.snapshot-intro p {
  margin: 8px 0 0;
  color: rgba(255, 255, 255, .62);
  font-size: 11px;
  line-height: 1.55;
}

.audience-snapshot dl {
  margin: 0;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
}

.audience-snapshot dl > div {
  padding: 2px 22px;
  border-left: 1px solid rgba(255, 255, 255, .16);
  display: flex;
  flex-direction: column-reverse;
  gap: 7px;
}

.audience-snapshot dl > div:first-child {
  border-left: 0;
}

.audience-snapshot dt {
  color: rgba(255, 255, 255, .62);
  font-size: 10px;
  line-height: 1.3;
  text-transform: uppercase;
  letter-spacing: .08em;
}

.audience-snapshot dd {
  margin: 0;
  color: var(--lime);
  font-size: clamp(26px, 2vw, 32px);
  font-weight: 850;
  line-height: 1;
  letter-spacing: -.05em;
}

.section-pad {
  padding: var(--section-space) max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
}

.positioning {
  display: grid;
  grid-template-columns: .55fr 1.45fr;
  column-gap: 80px;
  row-gap: 74px;
  background: var(--paper);
}

.positioning-copy {
  display: grid;
  grid-template-columns: 1fr;
  gap: 24px;
  max-width: 900px;
}

.statement {
  margin: 0;
  font-size: clamp(30px, 2.7vw, 44px);
  line-height: 1.08;
  letter-spacing: -.04em;
  font-weight: 700;
}

.support {
  max-width: 620px;
  margin: 0;
  color: var(--muted);
  font-size: 14px;
  line-height: 1.5;
}

.positioning-notes {
  grid-column: 2;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--line);
}

.positioning-notes > div {
  min-height: 130px;
  padding: 28px 34px 0 0;
  border-right: 1px solid var(--line);
}

.positioning-notes > div + div {
  padding-left: 34px;
}

.positioning-notes > div:last-child {
  border-right: 0;
}

.positioning-notes span {
  color: var(--purple);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .15em;
}

.positioning > .section-index {
  color: var(--purple);
}

.positioning-notes > div:nth-child(2) span {
  width: max-content;
  padding: 5px 7px;
  color: var(--ink);
  background: var(--lime);
  border-radius: 3px;
  display: inline-block;
}

.positioning-notes p {
  margin: 26px 0 0;
  font-size: 13px;
  line-height: 1.5;
}

.section-heading {
  margin-bottom: 80px;
  display: grid;
  grid-template-columns: 1.35fr .65fr;
  gap: 80px;
  align-items: end;
}

.section-heading h2 {
  margin-top: 25px;
  font-size: var(--section-title);
}

.section-heading > p {
  max-width: 430px;
  margin: 0 0 8px;
  color: var(--muted);
  font-size: 15px;
  line-height: 1.55;
}

.formats {
  color: white;
  background: var(--ink);
}

.formats .section-index,
.formats .format-title > span {
  color: var(--lime);
}

.formats .section-heading h2 em {
  color: var(--lime);
}

.formats .section-heading > p,
.formats .format-row > p {
  color: rgba(255, 255, 255, .72);
}

.formats .format-row {
  border-color: rgba(255, 255, 255, .24);
}

.formats .format-row > a {
  border-color: rgba(255, 255, 255, .68);
}

.formats .format-row > a:hover {
  color: var(--ink);
  background: var(--lime);
}

.formats .campaign-prompt {
  background: var(--purple);
}

.format-row {
  min-height: 230px;
  border-top: 1px solid var(--ink);
  display: grid;
  grid-template-columns: 58px 1fr 1.15fr 210px 40px;
  gap: 28px;
  align-items: center;
}

.format-row:last-of-type {
  border-bottom: 1px solid var(--ink);
}

.format-number {
  align-self: start;
  padding-top: 34px;
  font-family: Georgia, serif;
  font-size: 20px;
  font-style: italic;
}

.format-title > span {
  color: var(--purple);
}

.format-title h3 {
  margin: 14px 0 0;
  font-size: clamp(28px, 2.2vw, 36px);
  letter-spacing: -.04em;
}

.format-row > p {
  max-width: 450px;
  margin: 0;
  color: #4f4a52;
  font-size: 14px;
  line-height: 1.55;
}

.format-row figure {
  height: 160px;
  margin: 20px 0;
  overflow: hidden;
  border-radius: var(--radius-sm);
  background: var(--plum);
}

.format-row figure img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  display: block;
  filter: brightness(1.03) contrast(1.01) saturate(.98);
  transition: transform .55s cubic-bezier(.2, .8, .2, 1), filter .3s ease;
}

.format-row:hover figure img {
  transform: scale(1.045);
  filter: brightness(1.06) contrast(1.01) saturate(1);
}

.format-row > a {
  width: 38px;
  height: 38px;
  border: 1px solid var(--ink);
  border-radius: var(--radius-sm);
  display: grid;
  place-items: center;
  font-size: 18px;
  transition: color .2s ease, background .2s ease;
}

.format-row > a:hover {
  color: white;
  background: var(--purple);
}

.campaign-prompt {
  margin-top: 56px;
  padding: 42px 48px;
  color: white;
  background: var(--plum);
  border-radius: var(--radius);
  display: grid;
  grid-template-columns: .7fr 1.4fr .7fr;
  gap: 35px;
  align-items: center;
}

.campaign-prompt > span {
  color: var(--lime);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .16em;
}

.campaign-prompt h3 {
  margin: 0;
  font-family: Georgia, serif;
  font-size: clamp(27px, 2.2vw, 36px);
  font-weight: 400;
}

.campaign-prompt a {
  justify-self: end;
  padding-bottom: 4px;
  border-bottom: 1px solid rgba(255, 255, 255, .6);
  font-size: 13px;
  font-weight: 800;
}

.campaign-prompt a span {
  margin-left: 14px;
}

.work {
  color: white;
  background: var(--plum-deep);
}

.section-heading-light .section-index,
.work .case-no,
.partnerships .section-index {
  color: var(--lime);
}

.section-heading-light > p {
  color: rgba(255, 255, 255, .66);
}

.section-heading-light h2 em {
  color: var(--lime);
}

.feature-case {
  padding: 72px 0;
  border-top: 1px solid rgba(255, 255, 255, .23);
  border-bottom: 1px solid rgba(255, 255, 255, .23);
  display: grid;
  grid-template-columns: .8fr 1.2fr;
  gap: clamp(55px, 7vw, 120px);
  align-items: center;
}

.case-client {
  margin: 26px 0 0;
  color: rgba(255, 255, 255, .55);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .13em;
}

.case-copy h3,
.dual-copy h3,
.reference-case h3 {
  margin: 22px 0 0;
  font-size: clamp(36px, 3.7vw, 60px);
  line-height: 1.01;
  letter-spacing: -.05em;
}

.case-copy > p:not(.case-client),
.dual-copy > p:not(.case-client) {
  margin: 28px 0 0;
  color: rgba(255, 255, 255, .73);
  font-size: 14px;
  line-height: 1.6;
}

.case-outcomes {
  margin: 38px 0;
  border-top: 1px solid rgba(255, 255, 255, .22);
}

.case-outcomes span {
  padding: 14px 0;
  border-bottom: 1px solid rgba(255, 255, 255, .22);
  display: flex;
  gap: 22px;
  color: rgba(255, 255, 255, .72);
  font-size: 13px;
}

.case-outcomes b {
  min-width: 36px;
  color: var(--lime);
}

.text-link-light {
  color: white;
}

.case-gallery {
  display: grid;
}

.case-gallery-three {
  grid-template-columns: repeat(3, 1fr);
  gap: 14px;
}

.case-gallery img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: center 26%;
  display: block;
  border-radius: var(--radius-sm);
  filter: saturate(.88);
  transition: filter .35s ease, transform .35s ease;
}

.case-gallery img:nth-child(2) {
  transform: translateY(42px);
}

.case-gallery:hover img {
  filter: saturate(1.08);
}

.dual-case {
  padding: 140px 0 100px;
  display: grid;
  grid-template-columns: 1.25fr .75fr;
  gap: clamp(55px, 8vw, 135px);
  align-items: center;
}

.dual-images {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
}

.dual-images figure {
  margin: 0;
}

.dual-images figure:nth-child(2) {
  transform: translateY(58px);
}

.dual-images img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: center 28%;
  display: block;
  border-radius: var(--radius);
}

.dual-copy .case-no {
  color: var(--lime);
}

.logo-pair {
  margin-top: 42px;
  display: flex;
  gap: 12px;
}

.logo-pair img {
  width: 112px;
  height: 62px;
  padding: 8px;
  object-fit: contain;
  background: white;
  border-radius: var(--radius-sm);
}

.reference-case {
  margin-top: 60px;
  padding: 54px 0 0;
  border-top: 1px solid rgba(255, 255, 255, .23);
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 70px;
}

.reference-case h3 {
  max-width: 650px;
  font-size: clamp(32px, 3.2vw, 50px);
}

.reference-logos {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  align-self: end;
}

.reference-logos figure {
  margin: 0;
  padding: 0 22px;
  border-left: 1px solid rgba(255, 255, 255, .22);
}

.reference-logos img {
  width: 100%;
  height: 88px;
  padding: 15px;
  display: block;
  object-fit: contain;
  background: white;
  border-radius: var(--radius-sm);
}

.reference-logos figcaption {
  margin-top: 12px;
  color: var(--lime);
  font-size: 11px;
  font-weight: 800;
}

.audience {
  background: var(--paper);
}

.audience-grid {
  display: grid;
  grid-template-columns: 1fr 1.25fr 1fr;
  gap: 32px;
  align-items: stretch;
}

.audience-profile-note,
.market-callout {
  min-height: 320px;
  padding: 38px;
  display: flex;
  flex-direction: column;
  border-radius: var(--radius);
}

.audience-profile-note {
  color: var(--ink);
  background: white;
  border: 1px solid var(--line);
  border-top: 4px solid var(--purple);
}

.audience-profile-note > span {
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .15em;
}

.audience-profile-note h3 {
  margin-top: 48px;
  margin-bottom: 0;
  max-width: 290px;
  font-size: clamp(26px, 2.3vw, 34px);
  line-height: 1;
  letter-spacing: -.045em;
}

.market-callout > span {
  color: var(--lime);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: .15em;
}

.audience-profile-note p,
.market-callout p {
  max-width: 280px;
  margin: 20px 0 0;
  font-size: 13px;
  line-height: 1.5;
}

.audience-breakdown {
  padding: 30px 0;
  display: flex;
  flex-direction: column;
  justify-content: center;
}

.audience-breakdown > div {
  min-height: 55px;
  display: grid;
  grid-template-columns: 65px 1fr 65px;
  gap: 16px;
  align-items: center;
  border-bottom: 1px solid var(--line);
}

.audience-breakdown span,
.audience-breakdown b {
  font-size: 13px;
}

.audience-breakdown b {
  text-align: right;
}

.audience-breakdown i {
  height: 5px;
  background: #ddd6e4;
  position: relative;
}

.audience-breakdown i::after {
  content: "";
  position: absolute;
  inset: 0 auto 0 0;
  width: var(--value);
  background: var(--purple);
}

.audience-breakdown > p {
  margin: 23px 0 0;
  color: var(--muted);
  font-size: 11px;
}

.audience-breakdown-gated {
  min-height: 320px;
  padding: 38px;
  justify-content: flex-start;
  background: rgba(255, 255, 255, .58);
  border: 1px solid var(--line);
  border-top: 4px solid var(--lime);
  border-radius: var(--radius);
}

.audience-breakdown-gated > span {
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .15em;
}

.audience-breakdown-gated h3 {
  margin: 48px 0 0;
  max-width: 320px;
  font-size: clamp(25px, 2.2vw, 34px);
  line-height: 1;
  letter-spacing: -.045em;
}

.audience-breakdown-gated > p {
  max-width: 340px;
  margin: 20px 0 0;
  font-size: 13px;
  line-height: 1.5;
}

.audience-breakdown-gated > a {
  width: max-content;
  margin-top: 22px;
  color: var(--ink);
  font-size: 12px;
  font-weight: 850;
  text-decoration: none;
  border-bottom: 1px solid currentColor;
}

.audience-breakdown-gated > a span {
  margin-left: 5px;
  font-size: 12px;
}

.market-callout {
  color: white;
  background: var(--plum);
}

.market-callout strong {
  margin-top: 48px;
  min-height: 68px;
  color: var(--lime);
  display: flex;
  align-items: flex-start;
  font-size: clamp(27px, 2.4vw, 36px);
  letter-spacing: -.045em;
}

.partnerships {
  color: var(--ink);
  background: var(--paper);
}

.partnerships .section-index {
  color: var(--purple);
}

.partnerships .section-heading-light > p {
  color: var(--muted);
}

.partnerships .section-heading-light h2 em {
  color: var(--purple);
}

.partnership-list {
  border-top: 1px solid var(--line);
}

.partnership-item {
  position: relative;
  min-height: 220px;
  padding: 38px 280px 38px 0;
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: .7fr 1.2fr 1fr;
  gap: 48px;
  align-items: start;
  overflow: hidden;
}

.partnership-meta {
  display: flex;
  align-items: center;
  gap: 24px;
  color: var(--ink);
  padding-top: 3px;
}

.partnership-meta span {
  width: 38px;
  height: 38px;
  color: white;
  background: var(--purple);
  border-radius: 50%;
  display: grid;
  place-items: center;
  font-family: Georgia, serif;
  font-size: 18px;
  font-style: italic;
  font-weight: 400;
}

.partnership-item:nth-child(even) .partnership-meta span {
  color: var(--ink);
  background: var(--lime);
}

.partnership-item h3 {
  margin: 0;
  font-size: clamp(27px, 2.1vw, 32px);
  line-height: 1.08;
  letter-spacing: -.04em;
}

.partnership-item > p {
  margin: 0;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.55;
}

.partnership-item figure {
  position: absolute;
  top: 20px;
  right: 0;
  bottom: 20px;
  width: 230px;
  margin: 0;
  opacity: 1;
  overflow: hidden;
  border-radius: var(--radius);
  box-shadow: 8px 8px 0 var(--purple);
  transition: opacity .3s ease, width .45s cubic-bezier(.2, .8, .2, 1);
}

.partnership-item:nth-child(even) figure {
  box-shadow: 8px 8px 0 var(--lime);
}

.partnership-item figure::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, rgba(17, 16, 23, .2), transparent 42%);
}

.partnership-item img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
  filter: brightness(1.5) contrast(.88) saturate(1.02);
}

.partnership-item:hover figure {
  width: 270px;
  opacity: 1;
}

.partnership-item-compact {
  padding-right: 0;
}

.contact {
  padding: 130px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
  display: grid;
  grid-template-columns: .9fr 1.1fr;
  gap: 110px;
  color: white;
  background: var(--ink);
}

.contact .section-index {
  color: var(--lime);
}

.contact h2 {
  margin-top: 26px;
  font-size: var(--section-title);
}

.contact h2 em {
  color: var(--lime);
}

.contact-copy > p:last-child {
  max-width: 520px;
  margin: 36px 0 0;
  color: rgba(255, 255, 255, .78);
  font-size: 16px;
  line-height: 1.55;
}

.brief-form {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 28px 22px;
}

.brief-form label {
  display: block;
}

.brief-form label > span {
  display: block;
  margin-bottom: 10px;
  color: rgba(255, 255, 255, .7);
}

.brief-form label > span i {
  color: rgba(255, 255, 255, .48);
  font-size: .78em;
  font-style: normal;
  text-transform: uppercase;
  letter-spacing: .08em;
}

.brief-form input,
.brief-form textarea,
.brief-form select {
  width: 100%;
  min-height: 54px;
  padding: 15px 17px;
  color: white;
  background: rgba(255, 255, 255, .08);
  border: 1px solid rgba(255, 255, 255, .4);
  border-radius: var(--radius-sm);
  outline: none;
  resize: vertical;
  font-size: 13px;
}

.brief-form input::placeholder,
.brief-form textarea::placeholder {
  color: rgba(255, 255, 255, .45);
}

.brief-form input:focus,
.brief-form textarea:focus,
.brief-form select:focus {
  border-color: var(--lime);
}

.brief-form select {
  appearance: none;
}

.brief-form option {
  color: var(--ink);
}

.form-wide,
.brief-form button,
.brief-form > p {
  grid-column: 1 / -1;
}

.brief-form button {
  min-height: 62px;
  padding: 0 22px;
  border: 0;
  border-radius: var(--radius-pill);
  color: var(--ink);
  background: var(--lime);
  display: flex;
  justify-content: space-between;
  align-items: center;
  font-weight: 900;
  font-size: 13px;
  cursor: pointer;
  transition: background .2s ease, color .2s ease;
}

.brief-form button:hover {
  color: white;
  background: var(--plum-deep);
}

.brief-form > p {
  margin: -10px 0 0;
  color: rgba(255, 255, 255, .55);
  font-size: 11px;
}

.brief-form > p a {
  color: white;
  text-decoration: underline;
}

footer {
  padding: 42px var(--pad);
  color: white;
  background: var(--ink);
  display: grid;
  grid-template-columns: 1fr 1fr 1fr;
  align-items: center;
  gap: 30px;
}

.footer-brand {
  display: flex;
  align-items: center;
  gap: 17px;
}

.footer-brand img {
  width: 110px;
}

footer > p {
  margin: 0;
  text-align: center;
  color: rgba(255, 255, 255, .7);
  font-family: Georgia, serif;
  font-size: 17px;
  font-style: italic;
}

footer > div:last-child {
  display: flex;
  justify-content: flex-end;
  gap: 28px;
  color: rgba(255, 255, 255, .72);
  font-size: 12px;
}

.site-nav a[aria-current="page"]:not(.nav-cta)::after {
  transform: scaleX(1);
}

.home-paths {
  background: var(--stone);
}

.path-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
}

.path-card {
  min-width: 0;
  padding: 18px 18px 28px;
  border: 1px solid var(--line);
  border-top: 4px solid var(--purple);
  border-radius: var(--radius-lg);
  background: var(--paper);
  display: flex;
  flex-direction: column;
  transition: transform .3s ease, border-color .3s ease, box-shadow .3s ease;
}

.path-card:hover {
  transform: translateY(-7px);
  border-color: var(--purple);
  box-shadow: 0 24px 70px rgba(17, 16, 23, .12);
}

.path-card:nth-child(even) {
  border-top-color: var(--lime);
}

.path-card:nth-child(even):hover {
  border-color: var(--lime);
}

.path-card figure {
  height: 330px;
  margin: 0 0 27px;
  overflow: hidden;
  border-radius: calc(var(--radius-lg) - 10px);
  background: var(--plum);
}

.path-card img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
  object-position: center 25%;
  filter: brightness(1.04) contrast(.98) saturate(1.01);
  transition: transform .55s cubic-bezier(.2, .8, .2, 1), filter .3s ease;
}

.path-card:hover img {
  transform: scale(1.035);
  filter: brightness(1.08) contrast(.98) saturate(1.03);
}

.path-card > span,
.distribution-grid span {
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .16em;
}

.path-card:nth-child(even) > span {
  width: max-content;
  padding: 5px 7px;
  color: var(--ink);
  background: var(--lime);
  border-radius: 3px;
}

.path-card h3 {
  min-height: 3.18em;
  margin: 18px 0 0;
  font-size: clamp(24px, 1.8vw, 30px);
  line-height: 1.06;
  letter-spacing: -.04em;
}

.path-card p {
  min-height: 48px;
  margin: 20px 0 30px;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.55;
}

.path-card b {
  margin-top: auto;
  color: var(--plum);
  font-size: 13px;
}

.inner-cta {
  padding: var(--section-space) max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
  color: white;
  background: var(--ink);
  display: grid;
  grid-template-columns: 1.15fr .85fr;
  gap: clamp(70px, 9vw, 150px);
  align-items: end;
}

.home-cta {
  padding: var(--section-space) max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
  color: white;
  background: var(--ink);
  display: grid;
  grid-template-columns: 1.15fr .85fr;
  gap: clamp(70px, 9vw, 150px);
  align-items: end;
}

.media-kit-cta {
  background: var(--purple);
}

.home-cta .section-index,
.inner-cta .section-index {
  color: var(--lime);
}

.home-cta.media-kit-cta h2,
.inner-cta.media-kit-cta h2 {
  max-width: 1050px;
  margin: 26px 0 0;
  font-size: var(--section-title);
}

.home-cta.media-kit-cta h2 em,
.inner-cta.media-kit-cta h2 em {
  color: var(--lime);
}

.home-cta-action > p {
  max-width: 520px;
  margin: 0 0 36px;
  color: rgba(255, 255, 255, .78);
  font-size: 16px;
  line-height: 1.55;
}

.media-kit-cta .inner-cta-action > p {
  max-width: 520px;
  color: rgba(255, 255, 255, .78);
  font-size: 16px;
}

.page-hero {
  min-height: 760px;
  padding: 150px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad))) 90px;
  display: grid;
  grid-template-columns: .9fr 1.1fr;
  gap: clamp(55px, 7vw, 120px);
  align-items: center;
  background: var(--stone);
}

.page-hero-copy h1 {
  margin-top: 36px;
  font-size: var(--inner-hero-title);
}

.page-hero-copy > p:last-child {
  max-width: 590px;
  margin: 36px 0 0;
  color: var(--muted);
  font-size: 17px;
  line-height: 1.55;
}

.page-hero-images {
  position: relative;
  min-height: 530px;
}

.page-hero-images figure {
  position: absolute;
  margin: 0;
  overflow: hidden;
  border-radius: var(--radius-lg);
  box-shadow: 0 24px 80px rgba(17, 16, 23, .18);
}

.page-hero-images img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
}

.page-hero-image-large {
  inset: 0 23% 0 0;
}

.page-hero-image-small {
  right: 0;
  bottom: 36px;
  width: 34%;
  height: 56%;
  border: 8px solid var(--stone);
}

.page-hero-purple,
.page-hero-audience {
  background: var(--stone);
}

.page-hero-purple .page-hero-image-small {
  border-color: var(--lime);
}

.page-hero-work {
  color: white;
  background: var(--plum-deep);
}

.page-hero-work .eyebrow {
  border-color: rgba(255, 255, 255, .25);
}

.page-hero-work h1 em {
  color: var(--lime);
}

.page-hero-work .page-hero-copy > p:last-child {
  color: rgba(255, 255, 255, .72);
}

.page-hero-work .page-hero-image-small {
  border-color: var(--plum-deep);
}

.audience-hero-image {
  min-height: 420px;
  margin: 0;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: 0 24px 80px rgba(17, 16, 23, .13);
  border-bottom: 7px solid var(--purple);
}

.audience-hero-image img {
  width: 100%;
  height: 100%;
  min-height: 420px;
  display: block;
  object-fit: cover;
}

.distribution {
  color: white;
  background: var(--ink);
}

.distribution .section-index {
  color: var(--lime);
}

.distribution .section-heading h2 em {
  color: var(--lime);
}

.distribution .section-heading > p {
  color: rgba(255, 255, 255, .72);
}

.distribution-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
}

.distribution-grid article {
  min-height: 290px;
  padding: 38px;
  color: var(--ink);
  border: 1px solid var(--line);
  border-top: 4px solid var(--purple);
  border-radius: var(--radius);
  background: var(--paper);
  display: flex;
  flex-direction: column;
}

.distribution-grid article:nth-child(even) {
  border-top-color: var(--lime);
}

.distribution-grid h3 {
  min-height: 3.18em;
  margin: 48px 0 0;
  font-size: clamp(25px, 1.9vw, 30px);
  line-height: 1.06;
  letter-spacing: -.04em;
}

.distribution-grid p {
  margin: 18px 0 0;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.55;
}

.inner-cta h2 {
  margin-top: 24px;
  font-size: clamp(42px, 4.5vw, 70px);
}

.inner-cta-action > p {
  max-width: 430px;
  margin: 0 0 36px;
  color: rgba(255, 255, 255, .72);
  font-size: 14px;
  line-height: 1.55;
}

.inner-cta-action .button {
  white-space: nowrap;
}

.contact-full {
  min-height: max(760px, calc(100vh - 120px));
  padding-top: 150px;
  padding-bottom: 90px;
  grid-template-columns: .78fr 1.22fr;
  column-gap: 110px;
  row-gap: 44px;
  align-items: start;
}

.contact-full h1 {
  margin-top: 26px;
  font-size: var(--inner-hero-title);
}

.contact-full h1 em {
  color: var(--lime);
}

.contact-full .contact-copy > p:not(.section-index) {
  max-width: 520px;
  margin: 36px 0 0;
  color: rgba(255, 255, 255, .78);
  font-size: 16px;
  line-height: 1.55;
}

.contact-full .contact-copy > .contact-belief {
  color: white;
}

.contact-direct {
  margin-top: 42px;
  padding-top: 24px;
  border-top: 1px solid rgba(255, 255, 255, .28);
}

.contact-direct span {
  display: block;
  margin-bottom: 10px;
  color: rgba(255, 255, 255, .56);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .14em;
  text-transform: uppercase;
}

.contact-direct a {
  color: var(--lime);
  font-size: 15px;
  font-weight: 800;
}

.contact-full > .brief-form {
  padding: 32px;
  color: var(--ink);
  background: var(--paper);
  border: 1px solid rgba(17, 16, 23, .2);
  border-top: 7px solid var(--purple);
  border-radius: var(--radius-lg);
  box-shadow: 12px 12px 0 rgba(17, 16, 23, .2);
}

.contact-full .brief-form label > span {
  color: var(--muted);
}

.contact-full .brief-form label > span i {
  color: rgba(17, 16, 23, .44);
}

.contact-full .brief-form input,
.contact-full .brief-form textarea,
.contact-full .brief-form select {
  color: var(--ink);
  background: white;
  border-color: var(--line);
}

.contact-full .brief-form input::placeholder,
.contact-full .brief-form textarea::placeholder {
  color: rgba(17, 16, 23, .38);
}

.contact-full .brief-form input:focus,
.contact-full .brief-form textarea:focus,
.contact-full .brief-form select:focus {
  border-color: var(--purple);
}

.contact-full .brief-form button {
  color: white;
  background: var(--ink);
}

.contact-full .brief-form button:hover {
  color: var(--ink);
  background: var(--lime);
}

.contact-full .brief-form > p {
  color: var(--muted);
}

.contact-full .brief-form > p a {
  color: var(--ink);
}

.contact-routing {
  grid-column: 1 / -1;
  padding: 24px 0 0;
  color: white;
  border-top: 1px solid rgba(255, 255, 255, .3);
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 48px;
  align-items: center;
}

.contact-routing > div > span {
  color: var(--lime);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .16em;
}

.contact .contact-routing h2 {
  max-width: 680px;
  margin: 7px 0 0;
  color: rgba(255, 255, 255, .78);
  font-size: 13px;
  line-height: 1.35;
  letter-spacing: 0;
}

.contact-routing-links {
  display: grid;
  gap: 10px;
}

.contact-routing-links a {
  min-height: 48px;
  padding: 0;
  color: var(--lime);
  border-bottom: 1px solid rgba(168, 225, 12, .7);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
  font-size: 12px;
  font-weight: 800;
  transition: color .2s ease, border-color .2s ease;
}

.contact-routing-links a:hover {
  color: white;
  border-color: white;
}

.reveal {
  opacity: 1;
  transform: translateY(10px);
  transition: transform .45s cubic-bezier(.2, .8, .2, 1);
}

.reveal.is-visible {
  opacity: 1;
  transform: none;
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  .reveal {
    opacity: 1;
    transform: none;
    transition: none;
  }

  *,
  *::before,
  *::after {
    animation-duration: .01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: .01ms !important;
  }
}

@media (max-width: 1180px) {
  .hero {
    grid-template-columns: .9fr 1.1fr;
    gap: 48px;
  }

  .hero-visual {
    height: 530px;
  }

  .audience-snapshot {
    grid-template-columns: 200px 1fr;
  }

  .format-row {
    grid-template-columns: 55px 1fr 1.2fr 170px 36px;
    gap: 22px;
  }

  .partnership-item {
    grid-template-columns: .65fr 1.1fr 1fr;
  }
}

@media (max-width: 980px) {
  .menu-toggle {
    display: flex;
    align-items: center;
    gap: 12px;
    font-size: 12px;
    font-weight: 800;
    letter-spacing: .1em;
    text-transform: uppercase;
  }

  .menu-toggle i,
  .menu-toggle i::before {
    content: "";
    width: 24px;
    height: 1px;
    display: block;
    background: currentColor;
    transition: transform .25s ease;
  }

  .menu-toggle i::before {
    transform: translateY(-6px);
  }

  .menu-open .menu-toggle i {
    transform: rotate(45deg);
  }

  .menu-open .menu-toggle i::before {
    transform: rotate(-90deg);
  }

  .site-nav {
    position: fixed;
    inset: 82px 0 0;
    padding: 50px var(--pad);
    color: white;
    background: var(--plum-deep);
    display: none;
    flex-direction: column;
    align-items: stretch;
    gap: 0;
  }

  .menu-open .site-nav {
    display: flex;
  }

  .site-nav > a {
    padding: 18px 0;
    border-bottom: 1px solid rgba(255, 255, 255, .2);
    font-size: 23px;
  }

  .nav-cta {
    margin-top: 24px;
    padding: 20px;
    border: 0 !important;
    color: var(--ink);
    background: var(--lime);
  }

  .hero {
    min-height: 0;
    padding-top: 145px;
    grid-template-columns: 1fr;
  }

  .hero-visual {
    height: min(610px, 88vw);
  }

  .positioning {
    grid-template-columns: 1fr;
  }

  .positioning-copy,
  .positioning-notes {
    grid-column: 1;
  }

  .format-row {
    padding: 28px 0;
    grid-template-columns: 45px 1fr 160px 36px;
  }

  .format-row > p {
    grid-column: 2 / 3;
  }

  .format-row figure {
    grid-column: 3;
    grid-row: 1 / span 2;
  }

  .format-row > a {
    grid-column: 4;
    grid-row: 1 / span 2;
  }

  .campaign-prompt {
    grid-template-columns: 1fr 1fr;
  }

  .campaign-prompt a {
    grid-column: 1 / -1;
    justify-self: start;
  }

  .feature-case,
  .dual-case,
  .reference-case,
  .contact {
    grid-template-columns: 1fr;
  }

  .case-gallery {
    margin-bottom: 42px;
  }

  .dual-images {
    max-width: 700px;
  }

  .reference-logos {
    max-width: 700px;
  }

  .audience-grid {
    grid-template-columns: 1fr 1fr;
  }

  .audience-breakdown {
    grid-column: 1 / -1;
    grid-row: 2;
  }

  .partnership-item {
    padding-right: 230px;
    grid-template-columns: .65fr 1.35fr;
  }

  .partnership-item-compact {
    padding-right: 0;
  }

  .partnership-item > p {
    grid-column: 2;
  }

  .partnership-item figure {
    width: 190px;
  }

  footer {
    grid-template-columns: 1fr 1fr;
  }

  footer > p {
    display: none;
  }
}

@media (max-width: 680px) {
  :root {
    --pad: 20px;
    --inner-hero-title: clamp(49px, 15vw, 64px);
    --section-title: 46px;
    --case-hero-title: clamp(43px, 13vw, 54px);
  }

  .site-header {
    min-height: 72px;
  }

  .brand-lockup {
    min-width: 0;
    gap: 11px;
  }

  .brand-lockup img {
    width: 92px;
  }

  .brand-lockup span {
    padding-left: 11px;
    font-size: 9px;
  }

  .site-nav {
    top: 72px;
  }

  .hero {
    padding-top: 122px;
    padding-bottom: 72px;
  }

  h1 {
    font-size: clamp(50px, 16vw, 72px);
  }

  .hero-lede {
    font-size: 18px;
  }

  .hero-actions {
    align-items: stretch;
    flex-direction: column;
  }

  .button {
    width: 100%;
  }

  .text-link {
    align-self: flex-start;
  }

  .hero-visual {
    height: 116vw;
    max-height: 580px;
  }

  .hero-visual::before {
    inset: 34px 25px 38px 0;
  }

  .hero-image-main {
    width: 63%;
    height: 76%;
  }

  .hero-image-top {
    top: 58px;
    width: 38%;
    height: 38%;
  }

  .hero-image-bottom {
    right: 18px;
    width: 39%;
    height: 38%;
  }

  .hero-image figcaption {
    padding: 38px 9px 10px;
  }

  .hero-image figcaption b {
    font-size: 10px;
  }

  .hero-image figcaption span {
    display: none;
  }

  .audience-snapshot {
    padding: 30px var(--pad);
    grid-template-columns: 1fr;
    gap: 22px;
  }

  .snapshot-intro {
    padding: 0 0 20px;
    border-right: 0;
    border-bottom: 1px solid rgba(255, 255, 255, .2);
  }

  .audience-snapshot dl {
    grid-template-columns: 1fr 1fr;
    gap: 20px 0;
  }

  .audience-snapshot dl > div:nth-child(odd) {
    padding-left: 0;
    border-left: 0;
  }

  .section-pad,
  .contact {
    padding-top: 88px;
    padding-bottom: 88px;
  }

  .positioning-copy {
    grid-template-columns: 1fr;
    gap: 30px;
  }

  .positioning-notes {
    grid-template-columns: 1fr;
  }

  .positioning-notes > div,
  .positioning-notes > div + div {
    min-height: 0;
    padding: 24px 0;
    border-right: 0;
    border-bottom: 1px solid var(--line);
  }

  .positioning-notes p {
    margin-top: 18px;
  }

  .section-heading {
    margin-bottom: 52px;
    grid-template-columns: 1fr;
    gap: 26px;
  }

  .section-heading h2 {
    font-size: var(--section-title);
  }

  .section-heading > p {
    font-size: 14px;
  }

  .format-row {
    grid-template-columns: 38px 1fr 34px;
    gap: 16px;
  }

  .format-row figure {
    grid-column: 1 / -1;
    grid-row: auto;
    height: 260px;
    margin: 4px 0 10px;
  }

  .format-row > p {
    grid-column: 2 / -1;
    font-size: 13px;
  }

  .format-row > a {
    grid-column: 3;
    grid-row: 1;
  }

  .campaign-prompt {
    padding: 30px 24px;
    grid-template-columns: 1fr;
  }

  .campaign-prompt a {
    grid-column: auto;
  }

  .feature-case,
  .dual-case {
    padding: 70px 0;
  }

  .case-gallery-three {
    gap: 8px;
  }

  .case-gallery img:nth-child(2) {
    transform: translateY(20px);
  }

  .dual-case {
    gap: 60px;
  }

  .dual-images {
    gap: 8px;
  }

  .dual-images figure:nth-child(2) {
    transform: translateY(26px);
  }

  .reference-case {
    gap: 38px;
  }

  .reference-logos {
    grid-template-columns: 1fr;
    gap: 12px;
  }

  .reference-logos figure {
    padding: 12px 0;
    border-left: 0;
    border-top: 1px solid rgba(255, 255, 255, .2);
    display: flex;
    gap: 18px;
    align-items: center;
  }

  .reference-logos img {
    width: 130px;
    height: 70px;
  }

  .audience-grid {
    grid-template-columns: 1fr;
  }

  .audience-breakdown {
    grid-column: auto;
    grid-row: auto;
  }

  .audience-profile-note,
  .market-callout {
    min-height: 290px;
  }

  .partnership-item {
    padding: 32px 0 240px;
    grid-template-columns: 1fr;
    gap: 22px;
  }

  .partnership-item-compact {
    padding: 32px 0;
  }

  .partnership-item > p {
    grid-column: auto;
  }

  .partnership-item figure {
    left: 0;
    right: 0;
    top: auto;
    bottom: 28px;
    width: 100%;
    height: 180px;
    opacity: 1;
  }

  .partnership-item figure::after {
    background: linear-gradient(180deg, rgba(17, 16, 23, .18), transparent 38%);
  }

  .partnership-item:hover figure {
    width: 100%;
  }

  .contact {
    gap: 60px;
  }

  .contact-routing {
    grid-template-columns: 1fr;
    gap: 24px;
  }

  .contact-full > .brief-form {
    padding: 26px;
  }

  .brief-form {
    grid-template-columns: 1fr;
  }

  .form-wide,
  .brief-form button,
  .brief-form > p {
    grid-column: auto;
  }

  footer {
    padding: 36px var(--pad);
    grid-template-columns: 1fr;
  }

  footer > div:last-child {
    justify-content: flex-start;
    flex-wrap: wrap;
  }
}

@media (max-width: 1180px) {
  .path-card figure {
    height: 270px;
  }

  .page-hero {
    grid-template-columns: 1fr 1fr;
    gap: 48px;
  }

  .inner-cta {
    grid-template-columns: 1fr 1fr;
  }

  .inner-cta .button {
    justify-self: start;
  }
}

@media (max-width: 980px) {
  .home-cta {
    grid-template-columns: 1fr;
    gap: 50px;
  }

  .path-grid {
    grid-template-columns: 1fr;
  }

  .path-card {
    display: grid;
    grid-template-columns: .9fr 1.1fr;
    gap: 0 28px;
  }

  .path-card figure {
    grid-row: 1 / span 5;
    height: 330px;
    margin: 0;
  }

  .path-card h3 {
    min-height: 0;
    margin-top: 16px;
  }

  .path-card p {
    min-height: 0;
    margin: 18px 0 24px;
  }

  .path-card b {
    margin-top: 0;
  }

  .page-hero {
    min-height: 0;
    padding-top: 145px;
    grid-template-columns: 1fr;
  }

  .page-hero-images {
    min-height: 610px;
  }

  .audience-hero-image,
  .audience-hero-image img {
    min-height: 360px;
  }

  .distribution-grid {
    grid-template-columns: 1fr;
  }

  .distribution-grid article {
    min-height: 250px;
  }

  .distribution-grid h3 {
    margin-top: 55px;
  }

  .inner-cta {
    grid-template-columns: 1fr;
    align-items: start;
  }
}

@media (max-width: 680px) {
  .path-card {
    display: block;
    padding: 13px 13px 26px;
    border-radius: 10px;
  }

  .path-card figure {
    height: 280px;
    margin-bottom: 24px;
    border-radius: 5px;
  }

  .path-card > span,
  .path-card h3,
  .path-card p,
  .path-card b {
    margin-left: 10px;
    margin-right: 10px;
  }

  .inner-cta {
    padding: 88px var(--pad);
  }

  .home-cta {
    padding: 88px var(--pad);
    grid-template-columns: 1fr;
    gap: 42px;
  }

  .home-cta h2 {
    margin: 22px 0 0;
    font-size: var(--section-title);
  }

  .page-hero {
    padding-top: 122px;
    padding-bottom: 72px;
  }

  .page-hero-copy h1 {
    font-size: var(--inner-hero-title);
  }

  .page-hero-copy > p:last-child {
    font-size: 16px;
  }

  .page-hero-images {
    min-height: 116vw;
    max-height: 580px;
  }

  .page-hero-image-large {
    inset: 0 14% 0 0;
  }

  .page-hero-image-small {
    width: 41%;
    height: 52%;
    border-width: 6px;
  }

  .audience-hero-image,
  .audience-hero-image img {
    min-height: 320px;
    border-radius: 8px;
  }

  .distribution-grid article {
    min-height: 0;
    padding: 30px;
  }

  .distribution-grid h3 {
    margin-top: 50px;
  }

  .inner-cta {
    gap: 30px;
  }

  .inner-cta h2 {
    font-size: 40px;
  }

  .contact-full {
    padding-top: 122px;
  }
}

/* Selected Work — editorial showcase */

.work-page {
  background: var(--stone);
}

.work-showcase-hero {
  min-height: 640px;
  padding: 126px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad))) 76px;
  color: var(--ink);
  background: var(--stone);
  display: grid;
  grid-template-columns: .9fr 1.1fr;
  gap: clamp(55px, 7vw, 120px);
  align-items: center;
}

.work-showcase-copy {
  min-width: 0;
}

.work-showcase-copy .eyebrow {
  max-width: 440px;
  color: var(--purple);
  border-color: var(--line);
}

.work-showcase-copy h1 {
  max-width: 700px;
  margin-top: 36px;
  font-size: var(--inner-hero-title);
}

.work-showcase-copy h1 em {
  color: var(--purple);
}

.work-showcase-intro {
  max-width: 460px;
  padding-left: 34px;
  border-left: 3px solid var(--purple);
}

.work-showcase-intro > span {
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .16em;
}

.work-showcase-intro p {
  margin: 25px 0 0;
  color: var(--muted);
  font-size: clamp(15px, 1.1vw, 16px);
  line-height: 1.55;
}

.work-showcase-intro a {
  margin-top: 34px;
  padding-bottom: 7px;
  border-bottom: 1px solid var(--ink);
  display: inline-flex;
  gap: 38px;
  font-size: 12px;
  font-weight: 850;
  letter-spacing: .08em;
  text-transform: uppercase;
}

.work-showcase-intro a b {
  color: var(--purple);
}

.work-index {
  color: var(--ink);
  background: var(--paper);
}

.work-index-heading {
  margin-bottom: 64px;
  display: grid;
  grid-template-columns: 1.25fr .75fr;
  gap: 60px;
  align-items: end;
}

.work-index-heading .section-index {
  margin-bottom: 25px;
  color: var(--purple);
}

.work-index-heading h2 {
  color: var(--ink);
  font-size: var(--section-title);
}

.work-index-heading h2 em {
  color: var(--purple);
}

.work-index-heading > p {
  max-width: 450px;
  margin: 0 0 6px;
  color: var(--muted);
  font-size: 15px;
  line-height: 1.6;
}

.work-card-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 20px;
  grid-auto-rows: 1fr;
}

.work-card {
  min-width: 0;
  overflow: hidden;
  color: var(--ink);
  background: var(--paper);
  border: 1px solid var(--line);
  border-top: 4px solid var(--purple);
  border-radius: var(--radius-lg);
  display: flex;
  flex-direction: column;
  transition: transform .32s ease, box-shadow .32s ease;
}

.work-card:nth-child(even) {
  border-top-color: var(--lime);
}

.work-card:nth-child(even) .work-card-meta {
  width: max-content;
  padding: 5px 7px;
  color: var(--ink);
  background: var(--lime);
  border-radius: 3px;
}

.work-card > a {
  height: 100%;
  display: flex;
  flex-direction: column;
  flex: 1;
}

.work-card:hover {
  transform: translateY(-7px);
  box-shadow: 0 24px 70px rgba(17, 16, 23, .12);
}

.work-card figure {
  flex: 0 0 310px;
  height: 310px;
  margin: 0;
  overflow: hidden;
  background: #ddd4e5;
}

.work-card figure.work-card-placeholder {
  background: var(--stone);
}

.work-card figure img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
  object-position: center 25%;
  filter: brightness(1.04) saturate(.96);
  transition: transform .55s cubic-bezier(.2, .8, .2, 1), filter .35s ease;
}

.work-card:hover figure img {
  transform: scale(1.035);
  filter: brightness(1.08) saturate(1.02);
}

.work-card-logo figure {
  padding: 60px;
  background: white;
}

.work-card-logo figure img {
  object-fit: contain;
}

.work-card-body {
  min-height: 264px;
  padding: 27px 28px 25px;
  display: flex;
  flex-direction: column;
  flex: 1;
}

.work-card-meta {
  margin: 0;
  color: var(--purple);
  font-size: 10px;
  font-weight: 850;
  line-height: 1.35;
  letter-spacing: .10em;
  text-transform: uppercase;
}

.work-card h3 {
  margin: 20px 0 28px;
  font-size: clamp(25px, 1.8vw, 30px);
  font-weight: 750;
  line-height: 1.03;
  letter-spacing: -.035em;
}

.work-card-body > span {
  min-height: 41px;
  margin-top: auto;
  padding-top: 18px;
  border-top: 1px solid var(--line);
  color: var(--muted);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .08em;
  text-transform: uppercase;
}

.work-card-case .work-card-body > span {
  color: var(--purple);
}

.work-card-case {
  min-height: 320px;
}

.work-card-case .work-card-body {
  min-height: 316px;
  padding: 32px 32px 26px;
}

.work-card-case h3 {
  margin: 40px 0 28px;
  font-size: clamp(27px, 1.9vw, 32px);
  line-height: 1.02;
}

.work-card-body > span b {
  float: right;
  font-size: 15px;
}

.work-index-note {
  margin-top: 70px;
  padding: 34px 38px;
  color: white;
  background: var(--plum);
  border-radius: var(--radius);
  display: grid;
  grid-template-columns: .55fr 1.45fr;
  gap: 50px;
  align-items: center;
}

.work-index-note span {
  color: var(--lime);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .16em;
}

.work-index-note p {
  margin: 0;
  font-family: Georgia, serif;
  font-size: clamp(18px, 1.3vw, 20px);
  line-height: 1.3;
}

/* Selected Work — case study pages */

.case-study-hero {
  padding: 136px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad))) 84px;
  background: var(--stone);
}

.case-study-cover,
.case-study-intro {
  width: min(1180px, 100%);
  margin-left: auto;
  margin-right: auto;
}

.case-study-cover {
  height: clamp(440px, 50vw, 560px);
  margin-top: 0;
  margin-bottom: 0;
  overflow: hidden;
  border-radius: var(--radius-lg) var(--radius-lg) 0 0;
  background: var(--ink);
  display: grid;
  place-items: center;
}

.case-study-cover img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: contain;
  object-position: center 28%;
  filter: brightness(1.04) saturate(.98);
}

.case-study-cover-pair {
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 2px;
}

.case-study-cover-pair img {
  min-width: 0;
  object-fit: cover;
}

.case-study-intro {
  padding: clamp(42px, 6vw, 76px);
  color: var(--ink);
  background: var(--paper);
  border-radius: 0 0 var(--radius-lg) var(--radius-lg);
}

.case-study-tag {
  margin: 0;
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .13em;
  text-transform: uppercase;
}

.case-study-intro h1 {
  max-width: 980px;
  margin: 28px 0 0;
  font-size: var(--case-hero-title);
}

.case-study-intro h1 em {
  color: var(--purple);
}

.case-study-intro > p:last-child {
  max-width: 770px;
  margin: 34px 0 0;
  color: var(--muted);
  font-size: 16px;
  line-height: 1.6;
}

.case-results {
  padding: 30px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
  color: var(--ink);
  background: var(--paper);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: 1.1fr repeat(3, 1fr);
  gap: 0;
}

.case-results > div {
  min-height: 116px;
  padding: 8px 30px;
  border-left: 1px solid rgba(17, 16, 23, .22);
  display: flex;
  flex-direction: column;
  justify-content: center;
}

.case-results > div:first-child {
  padding-left: 0;
  border-left: 0;
}

.case-results span,
.case-partner-strip span,
.case-story-outcome > span {
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .14em;
  text-transform: uppercase;
}

.case-results strong {
  margin-top: 10px;
  color: var(--purple);
  font-size: clamp(24px, 2vw, 32px);
  line-height: 1;
  letter-spacing: -.04em;
}

.case-results p {
  margin: 8px 0 0;
  font-size: 12px;
  text-transform: uppercase;
}

.case-results-label p {
  max-width: 170px;
  font-family: Georgia, serif;
  font-size: 15px;
  line-height: 1.25;
  text-transform: none;
}

.case-story {
  color: var(--ink);
  background: var(--paper);
  display: grid;
  grid-template-columns: 1fr .72fr;
  gap: clamp(55px, 8vw, 120px);
  align-items: center;
}

.case-story-copy .section-index,
.case-approach-heading .section-index {
  margin-bottom: 24px;
  color: var(--purple);
}

.case-story-copy h2,
.case-approach-heading h2 {
  font-size: var(--section-title);
}

.case-story-copy > p:last-child {
  max-width: 690px;
  margin: 36px 0 0;
  color: var(--muted);
  font-size: 15px;
  line-height: 1.7;
}

.case-story-image {
  height: 620px;
  margin: 0;
  overflow: hidden;
  border-radius: var(--radius-lg);
  background: var(--plum);
}

.case-story-image img {
  width: 100%;
  height: 100%;
  display: block;
  object-fit: cover;
  object-position: center 25%;
}

.case-story-text {
  grid-template-columns: 1.15fr .55fr;
}

.case-story-note {
  min-height: 430px;
  padding: 38px;
  color: white;
  background: var(--plum);
  border-radius: var(--radius-lg);
  display: flex;
  flex-direction: column;
}

.case-story-note > span {
  color: var(--lime);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .14em;
}

.case-story-note h3 {
  margin: auto 0 0;
  font-family: Georgia, serif;
  font-size: clamp(32px, 3vw, 44px);
  font-weight: 600;
  line-height: 1.02;
}

.case-story-note p {
  margin: 26px 0 0;
  color: rgba(255, 255, 255, .72);
  line-height: 1.55;
  font-size: 14px;
}


.case-approach {
  color: var(--ink);
  background: var(--stone);
}

.case-approach-heading {
  margin-bottom: 56px;
  display: grid;
  grid-template-columns: 1fr 1fr;
}

.case-approach-heading h2 {
  grid-column: 1 / -1;
}

.case-approach-heading h2 em {
  color: var(--purple);
}

.case-approach-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 16px;
}

.case-approach-grid article {
  min-height: 285px;
  padding: 30px;
  background: var(--paper);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  display: flex;
  flex-direction: column;
}

.case-approach-grid article span {
  color: var(--purple);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .14em;
}

.case-approach-grid h3 {
  margin: auto 0 0;
  font-size: clamp(25px, 1.9vw, 30px);
  line-height: 1;
}

.case-approach-grid p {
  margin: 20px 0 0;
  color: var(--muted);
  font-size: 13px;
  line-height: 1.55;
}

.case-next {
  display: grid;
  grid-template-columns: 1fr 1fr;
}

.case-next a {
  min-height: 250px;
  padding: 48px var(--pad);
  color: white;
  background: var(--plum);
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 12px;
  align-items: end;
  transition: background .25s ease, color .25s ease;
}

.case-next a:nth-child(2) {
  color: var(--ink);
  background: var(--paper);
  border-left: 1px solid var(--line);
}

.case-next a:hover {
  color: var(--ink);
  background: var(--paper);
  box-shadow: inset 0 0 0 2px var(--purple);
}

.case-next span {
  grid-column: 1 / -1;
  align-self: start;
  font-size: 10px;
  font-weight: 900;
  letter-spacing: .14em;
}

.case-next strong {
  max-width: 520px;
  font-family: Georgia, serif;
  font-size: clamp(27px, 2.2vw, 36px);
  line-height: 1.05;
}

.case-next b {
  font-size: 20px;
}

.case-partner-strip {
  padding: 30px max(var(--pad), calc((100vw - var(--max)) / 2 + var(--pad)));
  background: var(--paper);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: 1fr 1fr 1.25fr;
  gap: 30px;
  align-items: center;
}

.case-partner-strip > div {
  min-height: 118px;
  padding-right: 30px;
  border-right: 1px solid rgba(17, 16, 23, .22);
  display: grid;
  grid-template-columns: .55fr 1fr;
  gap: 20px;
  align-items: center;
}

.case-partner-strip img {
  width: 150px;
  height: 72px;
  padding: 10px;
  object-fit: contain;
  background: white;
  border-radius: var(--radius-sm);
}

.case-partner-strip > p {
  margin: 0;
  font-family: Georgia, serif;
  font-size: clamp(21px, 1.9vw, 28px);
  line-height: 1.2;
}

.case-story-copy-only {
  grid-template-columns: 1.2fr .8fr;
}

.case-story-outcome {
  min-height: 390px;
  padding: 38px;
  color: white;
  background: var(--plum);
  border-radius: var(--radius-lg);
  display: flex;
  flex-direction: column;
}

.case-story-outcome > span {
  color: var(--lime);
}

.case-story-outcome strong {
  margin-top: auto;
  font-size: clamp(64px, 7vw, 100px);
  line-height: .85;
}

.case-story-outcome h3 {
  margin: 18px 0 0;
  font-size: 24px;
}

.case-story-outcome p {
  margin: 22px 0 0;
  color: rgba(255, 255, 255, .72);
  line-height: 1.55;
  font-size: 14px;
}

.case-approach-grid-two {
  grid-template-columns: repeat(2, 1fr);
}

.case-approach-grid-two article {
  min-height: 320px;
}

@media (max-width: 980px) {
  .work-showcase-hero {
    min-height: 0;
    padding-top: 145px;
    grid-template-columns: 1fr;
    gap: 48px;
  }

  .work-card-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .work-index-heading {
    grid-template-columns: 1fr;
    gap: 28px;
  }

  .case-results {
    grid-template-columns: 1fr 1fr;
  }

  .case-results > div:nth-child(3) {
    border-left: 0;
  }

  .case-story,
  .case-story-text,
  .case-story-copy-only {
    grid-template-columns: 1fr;
  }

  .case-story-image {
    height: 560px;
  }

  .case-approach-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .case-partner-strip {
    grid-template-columns: 1fr 1fr;
  }

  .case-partner-strip > p {
    grid-column: 1 / -1;
  }
}

@media (max-width: 680px) {
  .work-showcase-hero {
    min-height: 600px;
    padding-top: 122px;
    padding-bottom: 72px;
    grid-template-columns: 1fr;
    gap: 48px;
    background: var(--stone);
  }

  .work-showcase-copy h1 {
    font-size: var(--inner-hero-title);
  }

  .work-showcase-intro {
    max-width: none;
    padding: 28px 0 0;
    border-left: 0;
    border-top: 2px solid var(--purple);
  }

  .work-showcase-intro p {
    font-size: 15px;
  }

  .work-card-grid,
  .case-approach-grid,
  .case-approach-grid-two {
    grid-template-columns: 1fr;
  }

  .work-card figure {
    height: 290px;
  }

  .work-card-body {
    min-height: 230px;
  }

  .work-card-case,
  .work-card-case .work-card-body {
    min-height: 270px;
  }

  .work-card-case .work-card-body {
    padding: 30px 26px 24px;
  }

  .work-card-case h3 {
    margin-top: 36px;
  }

  .work-card h3 {
    font-size: 28px;
  }

  .work-index-note {
    padding: 28px;
    grid-template-columns: 1fr;
    gap: 22px;
  }

  .case-study-hero {
    padding: 116px var(--pad) 60px;
  }

  .case-study-cover {
    height: 108vw;
    max-height: 520px;
  }

  .case-study-cover-pair {
    height: 125vw;
    max-height: 620px;
  }

  .case-study-intro {
    padding: 34px 25px 38px;
  }

  .case-study-intro h1 {
    font-size: var(--case-hero-title);
  }

  .case-study-intro > p:last-child {
    font-size: 16px;
  }

  .case-results {
    padding: 24px var(--pad);
    grid-template-columns: 1fr;
  }

  .case-results > div,
  .case-results > div:nth-child(3) {
    min-height: 0;
    padding: 20px 0;
    border-left: 0;
    border-bottom: 1px solid rgba(17, 16, 23, .22);
  }

  .case-results > div:last-child {
    border-bottom: 0;
  }

  .case-story-image {
    height: 120vw;
    max-height: 560px;
  }

  .case-approach-heading {
    grid-template-columns: 1fr;
  }

  .case-approach-grid article,
  .case-approach-grid-two article {
    min-height: 250px;
  }

  .case-next {
    grid-template-columns: 1fr;
  }

  .case-next a {
    min-height: 210px;
    padding: 36px var(--pad);
  }

  .case-partner-strip {
    padding: 24px var(--pad);
    grid-template-columns: 1fr;
  }

  .case-partner-strip > div {
    min-height: 100px;
    padding: 0 0 22px;
    border-right: 0;
    border-bottom: 1px solid rgba(17, 16, 23, .22);
  }

  .case-partner-strip > p {
    grid-column: auto;
  }

  .case-story-outcome {
    min-height: 330px;
  }
}